G/FORE LAUNCHES ATHLETICALLY-STYLED MG4.1 SHOE

G/FORE’s new MG4.1 crossover shoe marks a new category for the brand. Bringing a whole new dimension to golf footwear styling and performance, this athletic-styled shoe is infused with premium lightweight comfort and performance technologies.

Designed by G/FORE founder Mossimo Giannulli, the MG4.1 embodies the G/FORE philosophy of letting golfers express themselves whilst playing, as well as injecting more fun and flair back into the game.

“MG4.1 is years in the making and demonstrates our passion for pushing the boundaries of footwear styling, technology and functionality for both on and off-course use,” commented Giannulli. “We have been extremely successful with our classic and street styles over the past few years, but felt we needed to expand the collection to include an athletic style to give golfers a fresh new look that also delivers serious performance. On the PGA Tour, Bubba Watson will be wearing the MG4.1 and we fully expect to see all of our tour ambassadors around the globe sporting them soon.”

MG4.1 features a one-piece engineered knit upper that hugs the foot and provides lightweight and breathable comfort from heel to toe. Seamless internal and external overlays provide added lateral support and an integrated heel tab and 4-way stretch collar ensure easy slip-in comfort.

An auxetic lattice midsole, complete with new FOREFOAM, offers additional lightweight comfort, targeted flexibility and maximum energy return with every step, whilst the additional triple density footbed is designed to provide maximum comfort under foot for long days on and off the course.

On the outsole, designers have used a new full rubber SAW TOOTH traction pattern which has been anatomically designed to provide supreme flexibility, stability and grip. Two styles will feature prominent G4 branding on the outsole and the other three will have more subtle branding on just the upper of the shoe.

Retailing at £149, the MG4.1 collection is offered in five colours: Onyx, Snow, Poseidon, Birch and Pewter. It goes on sale from April 15 online at www.gfore.co.uk from April 15 and selected retailers from June 1.

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